Design & Art Direction

Mr. Sub Shootout

Mr. Sub is a Canadian chain of over 200 franchised sandwich shops, with humble beginnings in Toronto. The founder’s passion in Toronto’s sports teams was a natural driving force in the conceptualization of the Mr. Sub Shootout.

Hockey fans across Canada got the chance to win an experience of a lifetime: taking a shot against a former professional goalie at the Air Canada Centre (now known as the Scotiabank Arena.)

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MRSUB_Shootout2012_Poster.jpg
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